Thursday, 21 September, 2017
9:00 am - 10:00 am
Registration
10:00 am - 10:20 am
Presentation / The state of web publishing in India
How web publishing in India has come this far and where it is going. A fascinating overview by comScore.

Kedar Gavane
comScore
10:20 am - 10:30 am
f/10 Pratik Sinha on the making of Alt News
A 10-minute start-up story.

Pratik Sinha
Alt News
10:30 am - 11:05 am
Panel / Fake! The strange new phenomenon and where it is heading
Is the spread of fake news being driven by profit or propaganda? Is it damaging the credibility of media brands – and what can they do about it?

BG Mahesh
Oneindia

Pankaj Pachauri
GoNews

Pratik Sinha
AltNews

Ramakrishnan
Laxman
ABP News

Moderator /
Vanita Kohli-Khandekar
Business Standard
11:05 am - 11:50 am
Panel / The content-technology relationship: it's complicated
Does content drive technology? Or vice versa? Which comes first? Does it even matter?

Nikhil Pahwa
MediaNama

Rajiv Bansal
HT Media

Sandeep Amar

Sukirti Gupta
Jagran New Media/
MMI Online

Tara Bartley
Akamai

Moderator /
Diksha Madhok
Quartz India
11:50 am - 12:20 pm
Tea-Break
12:20 pm - 12:30 pm
f/10 Suchita Salwan on the making of Little Black Book
A 10-minute start-up story

Suchita Salwan
Little Black Book
12:30 pm - 12:40 pm
Standalone / Building India's largest interest based platform for publishers

Gulshan Verma
Times Internet
12:40 pm - 13:15 pm
Panel / The challenge and promise of specialised sites
Are advertisers willing to pay a premium for a specialised audience?

Gautam Shelar
MoneyControl

Gopa Kumar
Isobar

Priyadarshi Banerjee
Worldwide Media

Vikas Gupta
9.9 Mediaworx

Moderator /
Ashwini Gangal
afaqs!
13:15 pm - 14:15 pm
Lunch-Break
14:15 pm - 14:40 pm
Face to Face / Shekhar Gupta: The highs and low of being a web publisher
The legendary newsman and commentator on his new innings as the founder of ThePrint

Shekhar Gupta
ThePrint

Moderator /
Sreekant Khandekar
afaqs!
14:40 pm - 15:15 pm
Panel / Are publishers doing enough for brand building?
In a cut-throat business where advertisers use parameters such as impressions and CTRs to gauge a campaign’s success, does building a website brand serve any purpose? How can publishers raise the game and stand out in the crowd?

Abilasha Anish
The Hindu

Pratik Mazumder
Times Internet

Deepak Agarwal
PointNine Lintas

Moderator /
Ashwini Gangal
afaqs!

Tara Bartley
Akamai
15:15 pm - 15:45 pm
Tea-Break
15:45 pm - 15:55 pm
f/10 Vinay Singhal on the making of WittyFeed
A 10-minute start-up story

Vinay Singhal
WittyFeed
15:55 pm - 16:15 pm
Standalone / Unleash Content Like never before

Guru Vaidya
Adobe
16:15 pm - 16:50 pm
Panel / How to live with the changing algorithm
Websites are often rocked by the changing algorithms of giants such as Google and Facebook, among others. What is the best way of riding these unexpected waves?

Bharanidharan
Viswanathan
91mobiles

Prasad Sanyal
Zee Media

Venkatesh Channaraj
HolidayIQ

Vinay Singhal
WittyFeed

Moderator /
Diksha Madhok
Quartz India
Friday, 22 September, 2017
10:15 am - 10:25 am
f/10 Shivendra Gaur on the making of Rocket Post
A 10-minute start-up story.

Shivendra Gaur
Rocket Post
10:25 am - 10:35 am
f/10 Rohin Dharmakumar on the making of The Ken
A 10-minute start-up story.

Rohin
Dharmakumar
The Ken
10:35 am - 11:10 am
Panel / The possibilities in pay
Advertising is not enough to cover the cost of creating good content. Can consumers be persuaded to pay?

Rohin
Dharmakumar
The Ken

Shailesh Dobhal
Business Standard

Shivendra Gaur
Rocket Post

Moderator /
Vanita Kohli-Khandekar
Business Standard
11:10 am - 11:35 am
Face to Face / Gautam Sinha: The transformation at Times Internet
The CEO talks about how they went about changing Times Internet from a classic media company into something quite different.

Gautam Sinha
Times Internet

Moderator /
Sreekant Khandekar
afaqs!
11:35 am - 12:05 pm
Tea-Break
12:05 pm - 12:40 pm
Panel / Realising the potential in Indian language publishing
That Indian language publishing has huge potential is well known. What will it take to realise it?

Anoop N
Asianet

Gyan Gupta
Dainik Bhaskar

Pradeep Dwivedi
Sakal Media

Rahul Kapoor
Google

Moderator /
Vanita Kohli-Khandekar
Business Standard
12:40 pm - 13:40 pm
Lunch-Break
13:40 pm - 13:50 pm
f/10 Vignesh Vellore on the making of The News Minute
A 10-minute start-up story.

Vignesh Vellore
The News Minute
13:50 pm - 14:25 pm
Panel / Native advertising: can it be scaled up?
Web publishers are setting great store by native advertising. But can it really deliver the kind of revenues they expect?

Anurag Gupta
SVG Media

Puneet Gupt
Times Internet

Virginia Sharma
LinkedIn

Prasanna Singh
TheMobileIndian

Vineet Bajpai
Magnon/TBWA

Moderator /
Ashwini Gangal
afaqs!
14:25 pm - 14:50 pm
Face to Face / Siddharth Varadarajan: an alternative future for news journalism?
Talking to the founder of The Wire whether public donations and grants can create a viable financial future for a news based site.

Siddharth
Varadarajan
The Wire

Moderator /
Sreekant Khandekar
afaqs!
14:50 pm - 15:20 pm
Tea-Break
15:20 pm - 15:55 pm
Panel / Mobile site vs Mobile app
Which of the two is the better way of reaching mobile phone users? What are the factors to keep in mind before placing your bets on either?

Dhruv Mathur
Little Black Book

Porush Jain
Sportskeeda

Vignesh Vellore
The News Minute

Moderator /
Diksha Madhok
Quartz India
15:55 pm - 16:05 pm
f/10 Sattvik Mishra on the making of ScoopWhoop
A 10-minute start-up story

Sattvik Mishra
ScoopWhoop
16:05 pm - 16:40 pm
Panel / Video advertising: can it deliver on its promise?
There is high excitement that video will generate the revenues that banner advertisements never did. How do the costs and revenues match up?

Ajay Chacko
Arre

Akash Tyagi
Adobe

Sattvik Mishra
ScoopWhoop

Sidharth Shukla
Ogilvy One

Moderator /
Ashwini Gangal
afaqs!