Thursday, 21 September, 2017
9:00 am - 10:00 am
Registration
10:00 am - 10:20 am
Presentation / The state of web publishing in India
How web publishing in India has come this far and where it is going. A fascinating overview by comScore.
Kedar Gavane
comScore
10:20 am - 10:30 am
f/10 Pratik Sinha on the making of Alt News
A 10-minute start-up story.
Pratik Sinha
Alt News
10:30 am - 11:05 am
Panel / Fake! The strange new phenomenon and where it is heading
Is the spread of fake news being driven by profit or propaganda? Is it damaging the credibility of media brands – and what can they do about it?
BG Mahesh
Oneindia
Pankaj Pachauri
GoNews
Pratik Sinha
AltNews
Ramakrishnan
Laxman
ABP News
Moderator /
Vanita Kohli-Khandekar
Business Standard
11:05 am - 11:50 am
Panel / The content-technology relationship: it's complicated
Does content drive technology? Or vice versa? Which comes first? Does it even matter?
Nikhil Pahwa
MediaNama
Rajiv Bansal
HT Media
Sandeep Amar
Sukirti Gupta
Jagran New Media/
MMI Online
Tara Bartley
Akamai
Moderator /
Diksha Madhok
Quartz India
11:50 am - 12:20 pm
Tea-Break
12:20 pm - 12:30 pm
f/10 Suchita Salwan on the making of Little Black Book
A 10-minute start-up story
Suchita Salwan
Little Black Book
12:30 pm - 12:40 pm
Standalone / Building India's largest interest based platform for publishers
Gulshan Verma
Times Internet
12:40 pm - 13:15 pm
Panel / The challenge and promise of specialised sites
Are advertisers willing to pay a premium for a specialised audience?
Gautam Shelar
MoneyControl
Gopa Kumar
Isobar
Priyadarshi Banerjee
Worldwide Media
Vikas Gupta
9.9 Mediaworx
Moderator /
Ashwini Gangal
afaqs!
13:15 pm - 14:15 pm
Lunch-Break
14:15 pm - 14:40 pm
Face to Face / Shekhar Gupta: The highs and low of being a web publisher
The legendary newsman and commentator on his new innings as the founder of ThePrint
Shekhar Gupta
ThePrint
Moderator /
Sreekant Khandekar
afaqs!
14:40 pm - 15:15 pm
Panel / Are publishers doing enough for brand building?
In a cut-throat business where advertisers use parameters such as impressions and CTRs to gauge a campaign’s success, does building a website brand serve any purpose? How can publishers raise the game and stand out in the crowd?
Abilasha Anish
The Hindu
Pratik Mazumder
Times Internet
Deepak Agarwal
PointNine Lintas
Moderator /
Ashwini Gangal
afaqs!
Tara Bartley
Akamai
15:15 pm - 15:45 pm
Tea-Break
15:45 pm - 15:55 pm
f/10 Vinay Singhal on the making of WittyFeed
A 10-minute start-up story
Vinay Singhal
WittyFeed
15:55 pm - 16:15 pm
Standalone / Unleash Content Like never before
Guru Vaidya
Adobe
16:15 pm - 16:50 pm
Panel / How to live with the changing algorithm
Websites are often rocked by the changing algorithms of giants such as Google and Facebook, among others. What is the best way of riding these unexpected waves?
Bharanidharan
Viswanathan
91mobiles
Prasad Sanyal
Zee Media
Venkatesh Channaraj
HolidayIQ
Vinay Singhal
WittyFeed
Moderator /
Diksha Madhok
Quartz India
Friday, 22 September, 2017
10:15 am - 10:25 am
f/10 Shivendra Gaur on the making of Rocket Post
A 10-minute start-up story.
Shivendra Gaur
Rocket Post
10:25 am - 10:35 am
f/10 Rohin Dharmakumar on the making of The Ken
A 10-minute start-up story.
Rohin
Dharmakumar
The Ken
10:35 am - 11:10 am
Panel / The possibilities in pay
Advertising is not enough to cover the cost of creating good content. Can consumers be persuaded to pay?
Rohin
Dharmakumar
The Ken
Shailesh Dobhal
Business Standard
Shivendra Gaur
Rocket Post
Moderator /
Vanita Kohli-Khandekar
Business Standard
11:10 am - 11:35 am
Face to Face / Gautam Sinha: The transformation at Times Internet
The CEO talks about how they went about changing Times Internet from a classic media company into something quite different.
Gautam Sinha
Times Internet
Moderator /
Sreekant Khandekar
afaqs!
11:35 am - 12:05 pm
Tea-Break
12:05 pm - 12:40 pm
Panel / Realising the potential in Indian language publishing
That Indian language publishing has huge potential is well known. What will it take to realise it?
Anoop N
Asianet
Gyan Gupta
Dainik Bhaskar
Pradeep Dwivedi
Sakal Media
Rahul Kapoor
Google
Moderator /
Vanita Kohli-Khandekar
Business Standard
12:40 pm - 13:40 pm
Lunch-Break
13:40 pm - 13:50 pm
f/10 Vignesh Vellore on the making of The News Minute
A 10-minute start-up story.
Vignesh Vellore
The News Minute
13:50 pm - 14:25 pm
Panel / Native advertising: can it be scaled up?
Web publishers are setting great store by native advertising. But can it really deliver the kind of revenues they expect?
Anurag Gupta
SVG Media
Puneet Gupt
Times Internet
Virginia Sharma
LinkedIn
Prasanna Singh
TheMobileIndian
Vineet Bajpai
Magnon/TBWA
Moderator /
Ashwini Gangal
afaqs!
14:25 pm - 14:50 pm
Face to Face / Siddharth Varadarajan: an alternative future for news journalism?
Talking to the founder of The Wire whether public donations and grants can create a viable financial future for a news based site.
Siddharth
Varadarajan
The Wire
Moderator /
Sreekant Khandekar
afaqs!
14:50 pm - 15:20 pm
Tea-Break
15:20 pm - 15:55 pm
Panel / Mobile site vs Mobile app
Which of the two is the better way of reaching mobile phone users? What are the factors to keep in mind before placing your bets on either?
Dhruv Mathur
Little Black Book
Porush Jain
Sportskeeda
Vignesh Vellore
The News Minute
Moderator /
Diksha Madhok
Quartz India
15:55 pm - 16:05 pm
f/10 Sattvik Mishra on the making of ScoopWhoop
A 10-minute start-up story
Sattvik Mishra
ScoopWhoop
16:05 pm - 16:40 pm
Panel / Video advertising: can it deliver on its promise?
There is high excitement that video will generate the revenues that banner advertisements never did. How do the costs and revenues match up?
Ajay Chacko
Arre
Akash Tyagi
Adobe
Sattvik Mishra
ScoopWhoop
Sidharth Shukla
Ogilvy One
Moderator /
Ashwini Gangal
afaqs!