05:30-06:00 PM : Room Sapphire
Data Revolution: A practical guide to increase eCPMs through deterministic data
Neeraj is VP Business Development for zeotap who helps advertisers exceed campaign’s KPIs by using deterministic data from large telecom operators. On a mission to target the desired audience at scale, Neeraj engages with leading brands and agencies to help them achieve the aspired results.
Tabrez is EVP Publishers for zeotap and a programmatic and mobile expert that helps publishers sell audiences instead of media. On a mission to increase eCPMs, Tabrez engages with the leading publishers big and small to help them turn real audiences into bigger and new budgets.
06:00-06:40 PM : Room Sapphire
Digital Performance Management
Tara Bartley is an accomplished marketer with more than two decades in the global technology industry, excelling in field and product marketing, brand building, lead generation and new product launches. Since 2012, she's held both CDN product marketing and Media & Entertainment and Gaming field marketing roles at Akamai Technologies - the 6,000+ employee company that's been trading on the NASDAQ for more than 15 years, and is currently valued at more than $9 billion.
Shilpa Raghunathan is a Senior Solutions Engineer with Akamai Technologies. For the last 5 years, she has worked as a technical consultant to help Akamai customers across different verticals move their business to the cloud, accelerate their sites and applications, deliver their media assets and protect their web traffic.
12:00-12:30 PM : Room Sapphire
Angad Bhatia is a part of the senior leadership team at Times Internet. He is currently the COO of TIL's emerging media track called ILN.At TIL, he formulated the Indiatimes Lifestyle Network which includes Indiatimes.com, MensXP, iDiva, WhatsHot etc. and led it through an explosive growth phase, from 5 million to 40 million unique users in 18 months. ILN is a youth and new media collective that is built around the social web.
01:40-02:10 PM : Room Sapphire
Vaidyanathan.R, GM - Programmatic, SVG Media has over 9+ years of experience in digital ad serving industry (mobile, video, display, data); ad-related technical experience, ad operations and platform management. With the experience and gravitas in leading Product and Platform management, along with managing internal online ad operations as a knowledge expert, he possess the ability to articulate complex technical aspects in a clear manner to various stakeholders and influence decision-making within the rapidly evolving digital advertising industry, ranging from cutting-edge targeting capabilities to multi-channel brand campaigns